Dior debuted the House’s Cruise 2018 collection at the Upper Las Virgenes Canyon Open Space Preserve. The California location was pre-decided before Dior’s artistic director Maria Grazia Chiuri arrived to her position with the French House. The location was set to a backdrop of dry, cracked desert, hot air balloons, and the golden hue of a Californian sunset. Chiuri admitted to reverting to Dior’s archives once presented with the chosen location, to revisit the southwestern influenced, 1951 collection by Lascaux. “For me, I found it close to L.A. You think L.A. and you think Hollywood, Oscars, the red carpet, but honestly I feel people love this place because you feel in contact with the natural elements.”
This notion translated as a Cruise collection of earthy, burnt, sunset tones, flat-brimmed hats, leather boots, and a strong semblance of Georgia O’Keeffe. Chiuri layered an often-visited theme, one favored by American Houses. Midi-length, waisted coats walked the desert ground, alongside bead-embroidered denim and shirtwaist dresses. Prairie influences took space in the collection, as beloved lingerie-topped gowns were pleasingly included. The collection was one of freedom, with loose silhouettes, motorcycle jackets, tartans, suede and serape furs. Silk jacquards were revisioned as magnificent sequined embroideries in earthy shades.
Maria Grazia Chiuri’s first Cruise collection for the House was in fact a collection informed by a wild and ancient femininity bound to the magic of the earth. The point, as Chiuri complimented, was to provide as many different elements as possible of a wardrobe that could be mixed and matched by the individual as she saw fit. “Women,” Chiuri empowered, “should be able to define themselves.” And it is with that concrete notion, Chiuri stands forcefully representative of the new woman of the 21st century.
Written by JENNIFER PACCIONE
Visual Editor OLGA SOROKINA
Photos by JUSTIN NUNEZ